From a DM to a Four Seasons campaign in 14 days.
We didn't pitch them. They followed @cabo, watched our content for 6 months, then DMed us asking about sponsorship. Here's exactly what we delivered.
How Four Seasons closed.
Four Seasons' marketing team has been quietly watching @cabo for half a year. They DMed us when their FY26 sponsor budget opened, asking what a 30-day campaign would look like. We replied with a one-page rate card and a Calendly link — call booked the next day.
Their goal: drive direct bookings to the Four Seasons Resort Punta Mita and Cabo Real properties for the high season. Not awareness. Bookings. Measurable. We agreed on a 4-post month with each post including a tracked link + ManyChat keyword.
Editorial-style native posts in the @cabo voice — no "sponsored content" feel, no over-tagging. Each post led with a piece of luxury Cabo intel (the suite with the private plunge pool, the off-menu dish at the resort restaurant) and let the brand do the soft sell.
Live campaign report shared with their team on a public link. They could open it on their phone any time and see the numbers update. By the end of week 2 we'd already exceeded their booking target — they extended into a quarterly retainer before week 4 closed.
[Insert real quote when available — short, specific, ends with a number.]
Beat their target by week 2. Renewed before week 4.
What started as a one-month test became a quarterly retainer because the math worked from the first week. The same playbook is what we run for every property + lifestyle sponsor on @cabo.
The same playbook, your brand.
- ✓Native editorial content in the @cabo voice (no "sponsored" tag fatigue)
- ✓Direct booking attribution via UTM + ManyChat keyword
- ✓Live campaign report your CMO can read on her phone
- ✓Industry-adjusted EMV — finance 1.85x, travel baseline, sports 0.85x