Case study · Puppy Own Yachts × VBLTY
Yacht charters, sunset Reels, sold-out weekends.
Puppy Own Yachts operates one of the highest-rated charter fleets out of Cabo San Lucas marina. They needed a steady booking pipeline through low season. Here's what we did.
// THE STORY
How Puppy Own Yachts closed.
01
The brief
Low-season pipeline. The fleet runs at 80%+ in high season; the goal was lifting the floor in the off months without discounting the rate card.
02
The execution
One sunset Reel as the hero, two supporting carousels with crew + boat detail shots, one IG Story-set covering a charter end-to-end. Direct ManyChat "YACHT" keyword for inquiries.
// THE RESULT
Filled the low-season calendar.
The single sunset Reel cleared 1M views and the inbound queue ran 3-4 deep through the end of the month.
// WHAT YOU GET
The same playbook, your brand.
- ✓Sunset / lifestyle photography from real charters
- ✓ManyChat keyword inquiry routing direct to your booking team
- ✓Editorial content that doesn't feel like an ad in a slow scroll
- ✓Performance reporting tied to your booking system